• Editorial and digital expertise—print & web
  • Digital & Editorial Strategies
  • Communications/Brand content
  • Project management
  • Social Media Optimization

Contact

E-mail

Professional Status

Consultant
Available

About Me

/// 10 years of experience in building communications, editorial and digital strategies for agencies (brands, e-commerce), media and culture (art, music bands, cinema). ///

In 2017, I moved from France to Montréal, Québec and I started as a Digital communications consultant for the City of Montreal.

I enjoy new challenges that allow me to showcase my many skillsets in creation and development of brands, media and e-commerce. By being self-motivated for many years made me realize that practice makes perfect.

By using my empathy, curiosity, creativity and effective communication skills, I can help you build and evolve your brand image. Your DNA and strategies will be builded to achieve your marketing objectives.

I recognize the importance to details because even small details can have a large impact on outcomes. At the same time , I have the ability to maintain the focus on the project's goals and objectives.

Take a quick look at my work in the PORTFOLIOS section: www.candicenguyen.com/us/portfolios
Personal website (in French): https://www.candice-nguyen.com

Experience

Editorial & Digital Consultant, Brand Image

World Press Photo Montréal
Since October 2017
  • Consulting for the World Press Photo Festival (Montreal) & Personal branding for artist (photography, video, virtual reality, curatorial)
  • Project management
  • Editorial and digital consulting
  • Digital strategy and Brand image
  • Development and implementation of solutions (Digital ecosystem: Websites and Social media)
  • Copywriting / Content writing

Digital communications Consultant

City of Montreal
June 2017 to October 2017

Editorial & Digital strategy Consultant

Freelance
Since February 2015
  • //// AGENCIES, MEDIA, BRANDS, MUSIC BANDS, CINEMA ////
    You can get a sneak peek of my work in the portfolio section: www.candicenguyen.com/us/portfolios
  • Editorial Consulting—print & web:
    Strategies formulation, Project supervision and management, Content management and production for websites, blogs, magazines, corporate books, catalogs, social media ...
  • Digital Media Consulting:
    Digital and social media strategies formulation, Digital accompaniment, Project management, Webmastering, Website creation
  • Communication strategies

Editor in Chief - Columns

L'Autre Quotidien (Nuit & Jour)
Since 2014

Communications director

PLATEFORM Magazine
Since January 2009
  • //// MEDIA ////
    www.plateformag.com
  • PLATEFORM Association founding member
  • Communication & Partnerships
  • Digital Content Manager (website contents, releases, press kits, newsletter...)
  • Social Media Manager
  • Editorial board active member
  • Events manager

Head of Content Strategy (print & digital)

Marsatwork
August 2013 to January 2015
  • //// COMMUNICATION AGENCY ////
    www.marsatwork.fr
  • Editorial & Content Strategist—print & web— (brand content strategies, project management, production)
  • Social Media Management (strategies, editorial, training)
  • Business development (call for bids: diagnosis, brand positioning, content strategy)

Web Project manager

Atelier Ping
November 2012 to August 2013
  • //// DIGITAL AGENCY ////
  • Digital Content Management
  • Content Writer
  • Social Media Management (Strategy, Editorial, Production, Training)

Web Project manager

Textuel-la-Mine (Ici Barbès)
September 2012 to November 2012
  • //// EDITORIAL COMMUNICATION AGENCY ////
    www.textuel-lamine.com
  • Project management and Websites' Functional validation for an optimal delivery and integration (VINCI Autoroutes, TOTAL)

Multimedia Project manager

Télérama
February 2012 to May 2012
  • //// MEDIA ////
    For the new Telerama.fr website; "Télérama Sortir" event application; "TéléramaPlus" subscriber's section and invitations application and related mobile app:
  • Functional validation for an optimal delivery and integration (operational acceptance of the system: software and performance testing)
  • Project management with the technical services (Production monitoring, Debugging Priority setting, Changes in the demand requests)
  • Final inspection during on-line releases
  • Editorial and Marketing teams' Training in the use of the new tools
  • Content writer

Digital Media & Social Media Manager

Freelance
2008 to 2012
  • //// BRANDS, E-COMMERCE, MEDIA, ARTISTS, AUDIOVISUAL INDUSTRY ////
    Webmarketing, Digital Content & Social Media Management:
  • Digital strategies formulation and Project management
  • Website creation
  • Social media (Creation, Profile management, Animation)
  • Content writer (SEO friendly) and their sharing on social media
  • Blogging (Blog creation, Structuration, Optimization and Production)
  • Web partnerships
  • E-mailing
  • Contests setting up
  • Online reputation monitoring
  • Cross social media
  • User Support

Web Content writer

Freelance
May 2009 to 2012
  • //// BRANDS, E-COMMERCE, MEDIA ////
  • Informative monitoring, analysis and relevant data summary towards your field of activity
  • Content writing in accordance with an editorial chart (nature of the website, targets and aims) and SEO friendly
  • Relevant keywords analysis
  • Rewriting (adaptation of content already written to web-based format)
  • Final inspection during on-line releases

Event manager • Curator of exhibitions • Artist's agent

Freelance
September 2007 to September 2012

Web Communications assistant

Freelance & Volunteer work
April 2009 to October 2010
  • //// CONCERT VENUE & E-STORE ////
    Espace Doun (Concert venue)
    Original Music Shirt (E-store)
  • Online communication & Press attaché
  • Content writer (press releases, news, newsletters…), social media

Production assistant

Chancy Publishing
July 2007 to August 2008
  • Deposit of the copyright acts to the SACEM (French copyright organization)
  • Communication, Press relations, Web communication
  • Logistical organisation (artists/stage managers) for gigs and artists residencies

Education

'Artistic realization' training

I.R.M.A., Paris (FR)
2007

One-year university degree in Vietnamese

INALCO, Paris (FR)
2005 to 2006

Master's Degree - Ethnology and Comparative Sociology

Paris X Nanterre (FR)
2003 to 2006

Two-year university degree in Social Sciences & History

Paris IV Sorbonne (FR)
2000 to 2002

• Windows, Mac OS
• Office Pack, Open Office, Adobe (Photoshop, InDesign)
• HTML language
• SEO knowledge
• CSS/PHP basic knowledge
• E-Mailing
• WordPress (very good skills)
• CMS, Drupal, Spip / Magento, Prestashop...
• Project and issue tracking: Mantis, Redmine, Atlassian...
• http, ftp, mailbox systems management
• Google products: Analytics, Adresses, Drive...
• Social Media (expert): Mention, Radian6, Facebook Ads and Insights, Hootsuite...

• FRENCH: Native - real perfect use
• ENGLISH: Fluent - TOEIC (Test of English for International Communication) - Effective Operational Proficiency (Score 930/990)
• SPANISH: Conversational
• GERMAN: Basic
• VIETNAMESE: Mother tongue
• ARABIC: Beginner

Skills

  • Editorial consulting: Definition of needs, editorial line and guidelines (audit, benchmark—trends and competitors—, brand positioning, information architecture / topics and flatplans elaboration)
  • Project management: Planning, Customer relationship management, Steering Committees and Editorial board, Graphic and technical crew coordination
  • Content production (print and digital — magazines, catalogs, corporate books, websites, blogs, social media)
  • Functional design and zoning (digital)
  • Competitive intelligence
  • Elaboration of digital strategies and Social media optimization: Increasing your web traffic and Maximizing your exposure and brand awareness, based on strategies focused on quality and results, in a cohesive way that both responds to your DNA and your marketing objectives.
  • Website and blog creation (WordPress)
  • Creation, Management, animation of profile on social media
  • Blogging (Blog creation, Optimization and Production)
  • Content writer SEO friendly
  • Contests setting up
  • E-mailing: Content writer, HTML integration
  • Online reputation monitoring
  • Web partnerships
  • User Support
  • Webmastering (technical and editorial)
  • Autonomous and self-managed
  • Collaborative and open communication skills
  • Agile methodology

Interests

  • Europe: Ireland, Great Britain, Sweden, Belgium, Holland, Switzerland, Italy, Spain, Portugal, Iceland, Scotland
  • America: USA (California, NYC, Boston, Chicago, Tennessee, New Orleans), Canada (Quebec, Ontario), Cuba
  • Asia: Vietnam, Thailand
  • Africa: Morocco, Tunisia, Maurice island
  • Arctic: Greenland (a 3 months travel: sailing for a month and a half and then in an artist residency for a personal project mixing writing and photography)
  • Volunteer work: Assistance for the dissemination of contemporary artists' work (Photography, Graphic arts, Music)
  • Writing: Blogging and Publications in French journals and in my personal website (www.candice-nguyen.com)
  • Reading: Essays, prose, poems
  • Photography, Piano
  • Sports: Swimming